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Initiative Updates: Gold Standard
Re-accreditation for the CEO Cancer Gold Standard™ will be waived for 2021 as employers work even harder to focus on the health and well-being of their employees while also enforcing COVID-19 precautions.
This also gives us additional time to update our tools, resources and processes so we can continue to help you address the cancer burden and together create solutions for ending cancer.
CEO Gold Standard™ accredited companies made some positive noise on World Cancer Day on Feb. 4! Each company was mailed a Health Champion flag to raise and demonstrate their commitment to defeating cancer and building health.
There were social media posts and You Tube videos from many locations, generating lots of positive notice for you, your work and this cause. We truly were inspired and hope it made your employees as well as your community proud to see your commitment to defeating cancer and building health.
The flags are designed for flying on special opportunities throughout the year whether it’s a cancer awareness day, benefits enrollment periods, employee recruiting events, or return to work post pandemic.
Thank you again for being a Health Champion!
Businesses that promote employee health, like the more than 200 CEO Cancer Gold Standard™ accredited employers, are being urged to support public health beyond their own employees by a new report prepared by the Johns Hopkins Institute for Health and Productivity Studies (IHPS).
Recommendations from the report, Seven Ways Businesses Can Align with Public Health for Bold Action and Innovation, offer strategies to end and recover from the COVID-19 pandemic and ensure America is better prepared to address future public health crises.
“A large-scale effort to address our public health vulnerabilities will require business and public health leaders, as well as policymakers, to join forces in support of healthier employees and communities—the key to a more resilient workforce and a strong economy,” said Ron Goetzel, PhD, Director of IHPS and a member of the Gold Standard Steering Committee.
These are the seven recommendations in the report funded by the de Beaumont Foundation for business leaders. They are:
- “Put out the fire” of COVID-19 by following advice of credible public health experts.
- Improve the health and well-being of employees.
- Promote healthy communities.
- Become a “force Multiplier” by leveraging expertise, staff, and other resources to collaborate with local and state public health departments to be better prepared for future public health emergencies.
- Actively facilitate public-private partnerships in the community.
- Advocate for development of accountability dashboards that track and monitor progress toward achieving key economic and public health outcomes in a community.
- Advocate for rebuilding and expanding a national public health workforce supported by a modern information technology infrastructure.
"Here at HPU, we place a high priority on employee wellness because a happy person is a healthy person,” says HPU President Dr. Nido Qubein. “We prepare our students for the world as it is going to be and to do that, we need our faculty and staff to feel their best every day. We will continue to stay committed to keeping our employees and our campus community at their healthiest.”
The CEO Roundtable on Cancer Board of Directors approved a refresh of the CEO Cancer Gold Standard™, its employer-led health and wellness accreditation program, at a September meeting.
One key change is increased focus on well-being in the workplace. Dr. Andy Crighton, CEO of the Roundtable on Cancer, said: “Individuals with a strong sense of well-being are better able to withstand critical issues such as a cancer diagnosis so it is important that we build this into our Gold Standard to help companies move forward.”
MaryLisabeth Rich, CEO Roundtable on Cancer President, highlighted a focus on health equity that will be incorporated in each pillar and, as part of a new initiative to launch in early 2021, that will look to extend the CEO Cancer Gold Standard to Historically Black Colleges and Universities(HBCU) and Hispanic-Serving Institutions (HSI).
“We want to make the Gold Standard Pillars active and living in the HBCU and HSI setting so they are not just applicable to employees but to students and communities,” she said. Ways to grow this partnership opportunity were discussed in the Diversity Partnerhip session lead by Dr. Otis Brawley. You can read more or watch the video here.
“We are honored that Huntsman Cancer Institute has been welcomed into the Gold Standard community,” said Mary Beckerle, PhD, chief executive officer of HCI. “As the official cancer center of the state of Utah, we must take our own best advice and implement programs that prevent cancer and reduce cancer risk for our own workforce. This recognition strengthens our commitment to work together to deliver a cancer-free frontier.”
Work is progressing to update the Five Pillars of the CEO Cancer Gold Standard™, the employer-led health and wellness accreditation program of the CEO Roundtable on Cancer. Key changes identified so far include increased focus on well-being in the workplace and increased support for cancer survivors and their return to work.
“More than 7 million employees have better access to cancer prevention and treatment because their employer implemented the Gold Standard,” said MaryLis Rich, President of the Cancer Gold Standard and Member Services. “But we’re going for Gold and that requires us to reach higher and expand our influence if we are truly going to fight cancer.”
A Steering Committee of experts is guiding the work, which relies on the latest research about key steps to improve health. The team also is incorporating evidence from recent events such as the pandemic, which emphasize the need for employee resilience. That team includes:
- David Shepperly, MD, Executive Director Occupational Health, Bristol Myers Squibb
- Marcelo C. Targino, MD, MPH, Chief Employee Health Officer & Corporate Medical Director, Johnson & Johnson
- L. Michelle Bennett, PhD, Director Center for Research Strategy, National Cancer Institute
- Otis Brawley, MD, a Bloomberg Distinguished Professor at Johns Hopkins University and a globally recognized expert in cancer prevention and control.
- Ron Goetzel, PhD, Senior Scientist at the Bloomberg School of Public Health at Johns Hopkins.
Information about the CEO Cancer Gold Standard update will be shared at the Annual Meeting and Conference and by email.
Global biopharmaceutical company Bristol Myers Squibb, based in Princeton, NJ, has earned the prestigious Global CEO Cancer Gold StandardTM accreditation for its ongoing commitment to reduce cancer risk for employees and their family members around the world.
“We are proud of this prestigious accreditation as it demonstrates our long-standing commitment to the health and safety of our employees,” said Giovanni Caforio, M.D., chairman and chief executive officer, Bristol Myers Squibb. “As a company focused on helping patients with serious disease, we are committed to making health and wellness a priority for our employees and their families through a range of programs focused on mental and physical health. We are proud to be recognized for these efforts, which we believe support our ability to deliver on our vision of transforming patients’ lives through science.”
This accreditation recognizes the Company’s exceptional efforts worldwide to reduce cancer risk by promoting healthy lifestyle choices, encouraging early detection through cancer screenings, and ensuring broad access to innovative cancer therapies that are extending lives, improving quality of life and increasing productivity for employees and their family members around the globe.
To be accredited as a Global Gold Standard organization, employers must achieve and maintain CEO Cancer Gold Standard accreditation in the U.S. and China, maintain a tobacco-free policy worldwide, and satisfy the essence and spirit of the five key areas of workplace wellness that are foundations of the Gold Standard.
Bristol Myers Squibb is a global biopharmaceutical company whose mission is to discover, develop and deliver innovative medicines that help patients prevail over serious diseases. For more information about Bristol Myers Squibb, visit BMS.com.
Eighteen employers are celebrating their ten-year anniversary as CEO Cancer Gold Standard employers, an exceptional accomplishment and testament to their strong commitment to the health of their employees.
“Employers can play a huge role in reducing cancer risks among their employees with programs that include behavior modification, mental well-being and cancer screenings,” said Steve Rusckowski, Chairman, CEO and President, Quest Diagnostics.
In addition to Quest Diagnostics, the following employers are leading by example and celebrating ten years of leadership:
- AlphaMed Press
- Avera McKennan Hospital & University Health Care
- Blue Cross and Blue Shield of North Carolina
- Cancer Prevention and Research Institute of Texas
- Cerner Corporation
- Dell Technologies
- Fairview Health Services
- Goodmans Interior Structures
- Hawai’i Pacific Health
- Logistics Health
- MDU Resources Group, Inc.
- Moda, Inc.
- RTI International
- RWJBarnabas Health
- Susan G. Komen
- UPMC Chautauqua.
To earn Gold Standard accreditation, an employer must take concrete actions to reduce the risk and burden of cancer: prohibit tobacco use and support tobacco cessation efforts; promote physical activity, healthy nutrition and weight management; provide health insurance options that include detecting cancer at its earliest stages, access to quality care and participation in cancer clinical trials; promote employee awareness of these initiatives; and support the needs of cancer survivors in the workplace.
More than 200 employers are covering 7 million lives through CEO Cancer Gold Standard accreditation, an impressive population benefitting from increased cancer awareness, prevention and treatment. But the CEO Roundtable on Cancer Gold Standard Task Force is asking whether that’s enough.
“Can we do more as employers to be a catalyst for better health in our communities?” said MaryLisabeth Rich, President of the Gold Standard and Member Services. “Enormous health disparities exist so we need to ask ourselves whether we can bridge the gap in clinical trial diversity through corporate well-being? Healthy communities are good for our business, good for recruiting and retaining employees and it’s the right thing to do.”
MaryLisabeth is exploring the topic with leadership from the Task Force and in preparation for this year’s CEO Roundtable on Cancer Annual Meeting and Conference, where there will be more presentations and discussion of how companies can “Go for the Gold” and reach a higher level of health for their community. One aspect to be explored is a potential partnership between corporate partners and historically black colleges and universities.
At the CEO Roundtable on Cancer, we've come a long way in the 20 years since President George H.W. Bush urged us to do everything we could to defeat cancer. One of the Bushes’ grandsons, Sam LeBlond, recently asked Dr. Martin Murphy to recall the start of the Roundtable and how it has expanded into China.
LeBlond hosts All the Best, a weekly podcast for the George & Barbara Bush Foundation. All the Best features interviews with the Bushes’ family, friends, former colleagues and fellow Points of Light with a special emphasis on service to others.
We hope you’ll take a listen to Episode 15, “The Gold Standard.” The podcast is on Apple podcasts or can be found here: http://allthebestbush.libsyn.com/15-the-gold-standard
The CEO Roundtable on Cancer has accredited Anne Arundel Medical Center with the CEO Cancer Gold StandardTM recognizing its efforts to reduce the risk of cancer for its employees and covered family members.
“Anne Arundel Medical Center is honored to be among the leading organizations to achieve the CEO Cancer Gold Standard Accreditation,” said Sherry B. Perkins, president of Anne Arundel Medical Center. “We strive to provide the highest quality of care for our patients and are equally committed to promoting the wellbeing of our employees and their families. We offer the latest technology in diagnostics and treatments with access to innovative research and clinical trials to deliver care and support that comes with compassion. Cancer is not only treating a disease; it’s caring for each person throughout his or her journey.”
Employers from many industries are keenly aware of the positive impact they can have on health and controlling healthcare costs when they take steps to address cancer and other chronic diseases.
Therese Martin represented the CEO Roundtable on Cancer at the 2019 Building Healthy Academic Communities (BHAC) Summit held on the campus of the first BIG Ten University to earn Gold Standard accreditation, The Ohio State University in Columbus, Ohio. BHAC connects health and wellness professionals from US academic institutions in pursuit of healthier campuses.
Recognizing leaders in academia are uniquely suited to influence their own institutions workforce as well as the leaders for tomorrow, Ms. Martin encouraged those in attendance to lead by example by earning Gold Standard accreditation. The message that leadership drives culture and prevention saves lives was well recieved.
David Shepperly, MD, MHS, FACOEM, Head of Employee Health and Fitness at Bristol-Myers Squibb, invited fellow Gold Standard Task Force Member Ann Skye, BSN, MPH, Associate Director, Employee Health Management for IQVIA, to present an overview of the Gold Standard to the ORCHSE Strategies summer meeting of the Corporate Health Directors Network in Washington, DC.
Ann's overview of the unique global approach to wellness in the workplace using the framework of the CEO Cancer Gold Standard was well received. The presentation prompted a productive discussion and garnered interest in the program from meeting participants. We thank Ann and Dave for their efforts to expand the reach and impact of the Gold Standard!
ORC HSE is a membership based global HSE (Health, Safety, and Environment) networking and service firm that has been connecting HSE thought leaders across the globe for more than 45 years. The Corporate Health Directors Network serves corporate leaders with primary responsibility for occupational health program management, drawing members from the most innovative multinational Fortune 500 companies.